DAFIDesign • Art • Fusion • Innovation

DAFI is not just a platform—it is a creative force.

Where visionary watchmakers and daring designers come together, blending centuries of savoir-faire with the boldness of innovation.

Here, tradition does not resist change—it embraces it. Each creation is a manifesto of precision, artistry, and modernity. Swiss excellence, reimagined for tomorrow.

Projects

Tourbillon eXpérience Concept

The tourbillon, unveiled in its purest expression.
Balance spring and tourbillon unite in a technical feat that dares to suspend time itself.

Hybride. Modular. Singular.
A living creation that evolves with its collectors, constantly transforming, never static.

Its open architecture reveals every heartbeat.
Raw precision sculpted by light, a caliber turned into art.

REINVENTED
HERITAGE

A century of legacy, reborn.
1925 – 2025

One hundred years of history. A new chapter begins.

In 2025, the fifth generation rekindles the flame.

Forte de l’histoire, fidèle à son héritage et tournée vers l’avenir, elle réinterprète Nova dans une vision sobre, moderne et intemporelle.

Rooted in heritage yet uncompromisingly modern, Nova returns—refined, timeless, and forward-looking.

The only brand that once drifted away, now restored to the founding family.
A rare homecoming—an unbroken thread between past, present, and future.

REINVENTED
MINUTE REPETERS

Five masterpieces, reborn.Icons of classical watchmaking, meticulously restored, they recover their brilliance of yesterday.

And yet, they are no longer the same.
Recast in futuristic forms, they transcend function to become true mechanical manifestos.

Each piece is unique.
Each is a fragment of history—transformed into a timeless creation where the soul of tradition meets the daring of tomorrow.

Contact

Allée du Quartz 3,
2300 La Chaux-de-Fonds
Switzerland